« We created JOONE to make clean, healthy products that we would be proud to share with our community. »

Carole Juge-Llewellyn, CEO & founder of JOONE

Radical Transparency

As a Ph.D. and former university professor, Carole always thought that sharing knowledge is the strongest empowerment one can be given.

That is why we've always shared everything, including the toxicology and clinical reports for our diapers.

Transcend the Status Quo

We have set ever higher standards of traceability, quality and control. for all our products. Because you deserve to know and you deserve the best.

And to get to you wherever you are, we ship worldwide.

Celebrate Beauty.

Everyday

We love being by your side on the important milestones of your life.

We hope to make your daily life easier by providing a fuss-free, commitment free service that makes it easier for you to balance working life and parenthood.

Always Love

Our service comes with the most understanding, caring after sales service. Hugo, Anthony, Smailla, Wanda, May, and many more will accompany you every step of the way in your journey with us.

Être transparent

Nous avons été les premiers à être totalement transparents sur tous nos produits et ce depuis notre création en 2017. Cet engagement de vérité nous permet de vous proposer des produits sains et traçables, classés #1 en France*.

Aller plus loin

Pour tous nos produits, nous définissons des standards de traçabilité, de qualité et de contrôle toujours plus hauts. Et pour aller toujours plus loin, nous vous livrons où que vous soyez, dans le monde entier.

Célébrer les joies du quotidien

Nous vous accompagnons au quotidien comme dans les moments importants de votre vie. Nos produits sont disponibles en abonnement afin de vous permettre de profiter de votre famille. Pour que chaque jour soit une fête.

Aimer, s'aimer

Nous prenons soin de vous. L’amour et la bienveillance nous portent, depuis toujours et pour toujours. C’est pourquoi notre équipe sera toujours disponible pour vous aider, dès que vous en avez besoin.

About Us

JOONE is above all a story of new beginnings.

Products that embody the strong values that new generations long for: trust, truth, transparency.  

We want to build a world where everyone can know and look inside the factories, where everyone can ask a retailer or distributor about their choices and margins.

We thrive every day in this journey towards more transparency. For you, for your children, for their future.

Because we all deserve the best.

About You

You inspire us every day to create even more products that are clean and transparent. All our ranges are developed for you and with you, according to your real needs, and in complete transparency.

Throughout the year, we organize events in several countries to meet you, listen to you and exchange ideas on our Instagram @joone.world

We love staying in touch with you and hearing from you. You can share your photos with us on our Instagram account dedicated to our community: @lavieenJoone.

About our founder

A former actress and a novelist, Carole embarked on a career as an entrepreneur at the age of 30 by creating MommyVille, a social network for young parents. She realized parents had lots of questions that remained unanswered about the daily products they were using for their children. Puzzled by the lack of transparency of traditional retailers, she decided to launch JOONE in order to create high quality, eco-responsible, clean products with a strong emphasis on traceability and transparency. JOONE now ships 5 million diapers each month to 23 countries and now distributes cosmetic products for the entire family.

« We created JOONE to make clean, healthy products that we would be proud to share with our community. »

Carole Juge-Llewellyn, CEO & founder of JOONE

Radical Transparency

As a Ph.D. and former university professor, Carole always thought that sharing knowledge is the strongest empowerment one can be given.

That is why we've always shared everything, including the toxicology and clinical reports for our #1 ranked nappies*.

Transcend the Status Quo

We have set ever higher standards of traceability, quality and control. for all our products. Because you deserve to know and you deserve the best.

And to get to you wherever you are, we ship worldwide.

Celebrate Beauty.

Everyday

We love being by your side on the important milestones of your life.

We hope to make your daily life easier by providing a fuss-free, commitment free service that makes it easier for you to balance working life and parenthood.

Always Love

Our service comes with the most understanding, caring after sales service. Hugo, Anthony, Smailla, Wanda, May, and many more will accompany you every step of the way in your journey with us.

*According to a study by "60 million Consumers" magazine in August 2018, JOONE is ranked # 1 in the “Healthy Nappy” category ahead of Pampers and Naty.

About Us

JOONE is above all a story of new beginnings.

The story of Carole who was a tenure-track assistant professor in American literature, who decided to quit to build a better, more transparent world for families.

Carole realized that parents needed to understand the products they used every day for their children, and for themselves. Products that embody the strong values that new generations long for: trust, truth, transparency.  

We want to build a world where everyone can know and look inside the factories, where everyone can ask a retailer or distributor about their choices and margins.

We thrive every day in this journey towards more transparency. For you, for your children, for their future.

Because we all deserve the best.

About You

You inspire us every day to create even more products that are clean and transparent. All our ranges are developed for you and with you, according to your real needs, and in complete transparency.

Throughout the year, we organize events in several countries to meet you, listen to you and exchange ideas on our Instagram @joone.world

We love staying in touch with you and hearing from you. You can share your photos with us on our Instagram account dedicated to our community: @lavieenJoone.

« We created JOONE to make clean, healthy products that we would be proud to share with our community. »

Carole Juge-Llewellyn, CEO & founder of JOONE

Être transparent

Nous avons été les premiers à être totalement transparents sur tous nos produits et ce depuis notre création en 2017. Cet engagement de vérité nous permet de vous proposer des produits sains et traçables, classés #1 en France*.

Aller plus loin

Pour tous nos produits, nous définissons des standards de traçabilité, de qualité et de contrôle toujours plus hauts. Et pour aller toujours plus loin, nous vous livrons où que vous soyez, dans le monde entier.

Célébrer les joies du quotidien

Nous vous accompagnons au quotidien comme dans les moments importants de votre vie. Nos produits sont disponibles en abonnement afin de vous permettre de profiter de votre famille. Pour que chaque jour soit une fête.

Aimer, s'aimer

Nous prenons soin de vous. L’amour et la bienveillance nous portent, depuis toujours et pour toujours. C’est pourquoi notre équipe sera toujours disponible pour vous aider, dès que vous en avez besoin.

Radical Transparency

As a Ph.D. and former university professor, Carole always thought that sharing knowledge is the strongest empowerment one can be given.

That is why we've always shared everything, including the toxicology and clinical reports for our diapers.

Transcend the Status Quo

We have set ever higher standards of traceability, quality and control. for all our products. Because you deserve to know and you deserve the best.

And to get to you wherever you are, we ship worldwide.

Celebrate Beauty.

Everyday

We love being by your side on the important milestones of your life.

We hope to make your daily life easier by providing a fuss-free, commitment free service that makes it easier for you to balance working life and parenthood.

Always Love

Our service comes with the most understanding, caring after sales service. Hugo, Anthony, Smailla, Wanda, May, and many more will accompany you every step of the way in your journey with us.

About Us

JOONE is above all a story of new beginnings.

The story of Carole who was a tenure-track assistant professor in American literature, who decided to quit to build a better, more transparent world for families.

Carole realized that parents needed to understand the products they used every day for their children, and for themselves. Products that embody the strong values that new generations long for: trust, truth, transparency.  

We want to build a world where everyone can know and look inside the factories, where everyone can ask a retailer or distributor about their choices and margins.

We thrive every day in this journey towards more transparency. For you, for your children, for their future.

Because we all deserve the best.

About You

You inspire us every day to create even more products that are clean and transparent. All our ranges are developed for you and with you, according to your real needs, and in complete transparency.

Throughout the year, we organize events in several countries to meet you, listen to you and exchange ideas on our Instagram @joone.world

We love staying in touch with you and hearing from you. You can share your photos with us on our Instagram account dedicated to our community: @lavieenJoone.

About our founder

A former actress and a novelist, Carole embarked on a career as an entrepreneur at the age of 30 by creating MommyVille, a social network for young parents. She realized parents had lots of questions that remained unanswered about the daily products they were using for their children. Puzzled by the lack of transparency of traditional retailers, she decided to launch JOONE in order to create high quality, eco-responsible, clean products with a strong emphasis on traceability and transparency. JOONE now ships 5 million diapers each month to 23 countries and now distributes cosmetic products for the entire family.